🚗 An Analytical Approach to Istanbul Traffic: A Matter of Vehicle Size?
18/01/2026
🚗 HOW does BYD do differently ?
20/01/2026
Examining the “Automobile monthly sales data (Source: ODMD)” of the brands for 2025 with a different perspective and analyzing this very critical problem for manufacturers, distributors, dealers and customers, namely the sales stability of the brands…
🧭 For whom is this analysis a compass?
➡️ For dealers;
-Dealer cash flow
planning
-Inventory
financing
-Credit utilization
-Showroom and service investment
-It produces an “early warning signal” for personnel planning. Because irregular sales = irregular cash flow and irregular cash flow = investment risk
➡️ For customers: “Is there a vehicle this month?”, it will be a compass for the questions: “Will there be one next month?”.
🔍 Method
The following values were calculated one by one for the 15 best-selling brands (80% of total sales) in Turkey in 2025:
-Monthly average sales-Standard deviation
-Coefficient of Variation (CV) = Ratio of Standard Deviation to Monthly Average Sales
📌 the lower the CV→ more homogeneous and stable sales
📌 the higher the CV → greater the supply variability statistically evaluated.
🟢 Brands with a “stable” sales structure
👉More predictable turnover for dealers,
👉 More controlled stock and financing needs.
Hyundai
Fiat
Toyota
🟡 Volume is strong, but brands with a “Variable” structure
👉 Total sales are high,
👉 but there is serious variability between months.
This requires more caution in investment and stock decisions.
Renault
Volkswagen
Peugeot
🔴 Brands with “irregular” supply structure
👉 Structure dependends on campaign and shipment periods.
👉 The risk of “available in this month, uncertain in next month” is high.
Tesla
TOGG
BMW
BYD
Nissan
⚠️ Important Note
This study is based solely on actual sales data for 2025. In 2026; product range, tax regulations, campaign strategies, domestic/import balance may produce different results for each brand.
So this analysis is not a “label”, but a snapshot of 2025.
⚠️ ANALYSIS OF THE AGENCY
➡️ The 2025 data tells us this: Competition in automotive is no longer governed only by the number of sales, but also by the continuity, stability and financial predictability of sales.
➡️ It is important to sell vehicles today. But what really makes the difference for dealers: Being able to manage sales and investment together.
➡️ For the customer, the evaluation of “if not this month, then the nearest time” comes to the fore when purchasing a vehicle.
➡️ Healthy growth, , is beneficial for all stakeholders.
